Brand Director

This role will liaise with their clients and pitch strategies that align with the client’s goals. This role focuses on client satisfaction and client retention to build loyalty and strengthen MAG’s reputation. This role acts as an ambassador and will be the “face” of MAG.
Day to Day Duties...
• Build and maintain long-term relationships with clients. If the BM is the client’s point of contact, the BD is the client’s escalation point.
• Oversee client milestone – Monitor the 30,60,90 day progress of the client
MIlestone – Milestone Operations – Brand Management
• Verify pain points are resolved, discover ongoing pain points
• Work in partnership with the Operations Director. Meet with BM/OD to discuss client issues and nothing else.
• Maintains traffic light reporting for clients managed with OD Traffic Light System SOP
• Must make daily social posts (2 hours per week). The link to the social post is to be posted in Slack.
• Run a weekly podcast (1 hour per week) or join a partner’s podcast. This can also be supplemented with recorded video.
• Lead retention efforts by providing proposals, negotiating contracts, and pitching upgrades or upsells as needed.
• Monitor Customer Satisfaction by ensuring that clients answer quarterly surveys.
• Recommend improvements to clients’ strategy.
• Ensures that client requirements are met and tasks to fulfill clients contracts are completed respective of timelines.
• Lead your team to drive strategy and pitch new and innovative ideas.
• Be intimately familiar with clients’ business, competition, and marketing objectives in order to define business problems and apply insights clearly.
• Regularly monitor and report on clients’ performance and ensure goals are met.
• Perform Account Audits Account Audit and Onboarding Audits Account Audit Checklist – Master Blank (2).xlsx Advertising Audit SOP – Advertising – Account Audit Steps
• Complete Board Review check every other week.
• Review the following:
• Design Tiers are being met and have in progress work.
• Client Board has sufficient amount of work being done in each Mother Sections (SEO, Troubleshooting, Designs, Images, Copy, Catalog, Etc).
• Tasks are being completed in a reasonable amount of time (Utilize Completed Tasks filter).
• Tasks are having actions complete and not continuously pushed back.
• Brand Manager is progressing on Milestone Tasks.
• For any callouts needed to be made, inform your Brand Manager and leave a task on their client board to complete or delegate

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