Sales Business Development Manager - Travel Agency Sales

Summary

The Sales Business Development Manager (SBDM) for Travel Agency Sales at Disney is responsible for managing key accounts within an assigned territory, driving revenue growth, particularly for Disney Cruise Line. This role involves crafting and implementing sales and marketing plans, building relationships with travel agencies (including large host, franchise, and cruise-focused agencies), providing product training, and managing a program budget. The SBDM will identify and develop new sales growth initiatives, handle client communication and regional training, and leverage data to improve product and promotional opportunities. The role requires strong relationship-building skills, a deep understanding of the Disney brand and products, and proven success in driving revenue.

Must Have
• 5+ years Travel Industry sales experience
• Relationship building with C-suite and operational leadership
• Product training facilitation for large groups (75+)
• Negotiating and implementing marketing plans
• Driving revenue for key brand priorities
• Deep knowledge of Disney brand and products

Good To Have
• Field sales experience in travel or entertainment
• 3+ years Disney experience
• Proven overachievement in roles
• Knowledge of all Disney Travel products
• Knowledge of Tableau, SharePoint, SHIELD
• Existing relationships with large agencies
• CTA or CTC certification

Perks
• Health and savings benefits
• Educational opportunities
• Disney-exclusive extras

Job Summary:

About the Role & Team:

As a Sales Business Development Manager (SBDM) for Travel Agency Sales with Disney, you will be responsible for key accounts in an assigned territory. The SBDM is responsible for crafting and implementing multifaceted sales and marketing plans that drive portfolio revenue growth with additional focus on Disney Cruise Line expansion. The SBDM actively manages 10-20 large host, franchise, and cruise focused agencies in their assigned territory and identifies all independent agency top producers within this client base. While there is additional focus on Disney Cruise Line, these clients also sell all 6 domestic Disney Destinations products.

As a Sales Business Development Manager, you will report to the National Account Sales Director.

This is a Full-Time position.

What You Will Do:
• Drive Annual Business Results
• Conduct sales calls to agencies within given territory assignment to maintain and grow relationships with clients who currently sell the portfolio of Disney products
• Build and implement strategic sales & marketing plans to hit annual operating plan targets
• Identify and develop new sales growth initiatives that are measurable and actionable. Be able to develop a case and solve sophisticated business issues.
• Provide product knowledge to clients through product and technology trainings for the portfolio of Disney products
• Handle program budget and be accountable for timely forecasting, tracking and reporting
• Improve all product and promotional opportunities through client tactics and communication
• Conduct regional training or assist in the training of agents at events including Agent Education Programs, Familiarization trips (FAMs) ship tours, etc

Required Qualifications & Skills:
• At least five years of shown Travel Industry experience, specifically in a sales business development role
• Consistent record of relationship building with C-Suite level contacts as well as front line and operational leadership as well as shown success with internal contacts
• Confirmed history of product training facilitation for both small and large groups (75+)
• Proficiency in negotiating and implementing annual marketing plans, co-operative investments and growth incentives
• Validated experience in driving revenue for key brand priorities/multiple brands
• Strong understanding of field level/remote selling
• Deep knowledge of the Disney brand and portfolio of products
• Strong planning and analytical skills to enhance business results
• Broad understanding of marketing principles and ability to build strategic plans, creative problem-solving skills
• Broad understanding of travel industry and key trends in the territory and marketplace
• Build, implement and measure unique marketing programs, social media tactics, consumer events and training initiatives
• Excellent relationship skills and the ability to be a credible business partners, both internal and external
• Proven track record to manage and secure confidential information

Preferred Qualifications: • Previous field sales experience in travel or entertainment industry • At least three years of Disney experience/processes • History of proven over achievement in roles/responsibilities • Working knowledge of all Disney Travel products (Walt Disney World, Disneyland, Adventures by Disney, Aulani, and Disney Cruise Line and National Geographic) • Knowledge of computer software, such as Tableau, SharePoint, and SHIELD • Existing relationships with large Host, Franchise, or Cruise House agencies

Preferred Education:

Certificate/Licenses: CTA or CTC desired

Additional Information:

Benefits and Perks: Disney offers a rewards package to help you live your best life. This includes health and savings benefits, educational opportunities and special extras that only Disney can provide. Learn more about our benefits and perks at

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The hiring range for this position is $98,600.00-$132,200.00 per year, which factors in various geographic regions. The base pay actually offered will take into account internal equity and also may vary depending on the candidate's geographic region, job-related knowledge, skills, and experience, among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.

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